Grab FM!: Monitoring the marketing of food and beverages to teenagers

Summary

Health Canada has committed to monitor the marketing of unhealthy food and beverages to teenagers as part of its "Healthy Eating Strategy". This study will engage teenagers in the process of monitoring, asking them to identify what counts as teen-oriented food promotion. Teenagers will be provided with a smartphone app called Grab FM! ("Grab Food Marketing!"), which allows them to capture the food and beverage marketing that they feel is targeted specifically to them.

Participating teenagers will be asked to:
1) Use the app to capture images of food and beverage marketing for a period of 7 consecutive days.
2) To complete a survey based on your experience at the end of the 7 day period.

Eligibility

Currently recruiting participants: Yes

Eligible gender: Male, Female, Transgender, Other

Eligible ages: 13 to 17

Accepts healthy participants: Yes

Inclusion criteria:

a) You are eligible to participate if you are a teenager between the ages of 13 and 17, and currently live in Canada.

b) You must provide (and verify) a school-issued email address to show that you are a current high school student at a Canadian High School.

Exclusion criteria:

You are not eligible to participate if you are under the age of 13, or over the age of 17.

You are not eligible to participate if you cannot provide (and verify) a school-issued email address to show that you are a current high school student at a Canadian High School.

Participate

Fill out the following form if you want to participate in this research

Method of contact

Additional information

Contact information

Dr. Emily Truman GrabFM! Program Coordinator Communication, Media and Film University of Calgary emily.truman@ucalgary.ca

Principal investigator:

Charlene Elliott

Clinical trial:

No

REB-ID:

REB19-0020