Advancing UCalgary

Professional Development and Badge Program

Advancement Communications professional development

 

Join us to enhance your critical and core skills and your knowledge in higher ed communications. Featuring live sessions led by your colleagues and curated on-demand courses from industry experts in the field of marketing and communications, the Advancement Communications professional development program offers you the latest tools and techniques to advance the University of Calgary and your own career.

Advancing UCalgary alt

Advancing UCalgary Badge Program

Badges are available to earn when you take the Advancement Communications professional development program. They provide a visual record of achievement, and can be stored or shared through social media or other networks, such as Mozilla Backpack, WordPress, Twitter, Facebook or LinkedIn. Earn your Advancing UCalgary badge to document your development as a communicator for the university.

Participants can choose from a selection of live and pre-recorded sessions and publications based on their areas of interest and opportunities for development. They will leave with a greater understanding of current communications and marketing tools and techniques they can apply specifically to their work on behalf of the University of Calgary.

The program is designed for marketing and communications staff and the university, but it will also be beneficial to university employees interested in moving into the field.

Participants do not have to complete Level I requirements before taking Level II courses. They may be taken concurrently, but we recommend that you complete Level I first if possible. Level I courses serve as an excellent foundation for Level II.

Level I requirements

 

1) Required learning

2) Participate in five or more additional sessions listed below

list subject to change

*session available on demand

  • Copywriting (ACOM-CON006-2020)*
  • DIY copy editing (ACOM-CON007-2021) Registration available soon
  • Podcast 101 (ACOM-CON004-2020)*
  • SEO foundations (LL-CON013-2021)*
  • Storytelling (ACOM-CON002-2021) Registration available soon
  • Video 101 (ACOM-CON003-2020) 

Level II requirements

 

Participate in five or more of the sessions below 

list subject to change

*session available on demand

  • Speech writing (ACOM-CON012-2021) 
  • Strategic content planning (ACOM-CON001-2020) Registration closed
  • Alumni insights (ACOM-AUD003-2020)*
  • Donor insights (ACOM-AUD004-2020)*
  • Undergraduate students insights (ACOM-AUD001-2021) Registration available soon

To learn more, contact Catherine.

Request your badge

If you've met the Level I or II badge program requirements, please submit the form to request your badge.

After you submit for a badge, you’ll also receive a certificate documenting your achievement.

campus in fall
campus in the fall

Badges

Badges are digital icons that represent skills and achievements with embedded information about when, where and how they were earned. They provide a visual record of achievement, and can be stored or shared through social media or other networks, such as Mozilla Backpack, WordPress, Twitter, Facebook or LinkedIn. Earn your badge to document your accomplishments attained through professional learning development workshops and seminars.

To learn more about badges available through the University of Calgary, visit badges.ucalgary.ca

 

The badges platform is subject to use outlined in the University of Calgary’s Code of Conduct and the Electronic Communications Policy.

Issuers and recipients are subject to the terms as outlined in both of the documents. The platform is available to use by those in the University of Calgary community who want to acknowledge non-formal (non-credit) learning opportunities.